Work Authorization Agreement.

Service Agreement ENT Co-Marketing Program

Parties

This Work Authorization (the “Agreement”) is entered into between Born TM LLC, 12 Old Woods Rd, Brookfield, CT, USA (“Born TM”), and the client company (“Company”). This Agreement governs the purchase of performance marketing, reporting, and optimization services (the “Services”).

1. Services

• Design, setup, and management of campaigns across Google Ads and Meta Ads.
• Ongoing reporting, analysis, and optimization per platform policies and best practices.
• Implementation and use of Google Tag Manager, Google Analytics, Microsoft Clarity, and other optimization tools as needed.
• Use of AI-based resources (e.g., UGC video creation, presentations, dynamic content) where appropriate.
• Optional deployment of automation programs and reminder systems to improve performance and lead nurturing.

2. Duration

The Agreement begins on the first business day following execution. Setup will be completed within ten (10) business days. Initial term: three (3) months from program launch.

3. Fees

Total investment: $3,400.00 USD for three (3) months, structured as an approved co-funding arrangement:
• $1,700.00 USD contributed by Company
• $1,700.00 USD contributed by Medtronic

4. Ownership & Proprietary Rights

• The domain entcare.us, its website, design, and content are the sole and exclusive property of Born TM LLC.
• All graphic resources, photos, hosting server, and related infrastructure remain the absolute property of Born TM LLC.
• Proprietary information (including keyword research, ad copy, campaign structures, automation workflows, and optimization strategies) remains the sole property of Born TM. Company receives only the limited rights expressly granted herein.

5. Termination

This Agreement automatically terminates at the end of the initial three-month term unless renewed in writing by both parties.

6. Acknowledgements

Company acknowledges Born TM has no control over Google, Meta, or other third-party platform policies, approval processes, content restrictions, or update timing. Campaigns may be modified or excluded at those platforms’ sole discretion.

7. Indemnification

• Company shall indemnify, defend, and hold harmless Born TM from claims arising out of Company’s content, materials, or conduct.
• Born TM shall indemnify, defend, and hold harmless Company from claims arising out of Born TM’s breach of warranties or misconduct.

8. Warranties

Services are provided “AS IS”. Born TM does not warrant results will meet Company expectations. All implied warranties, including merchantability and fitness for a particular purpose, are disclaimed.

9. Limitation of Liability

Born TM’s aggregate liability shall not exceed $3,400.00 USD paid under this Agreement. No liability for indirect, punitive, special, or consequential damages.

10. Miscellaneous

• Governing Law & Venue: State of Connecticut; exclusive jurisdiction in Connecticut state and federal courts.
• Force Majeure: No party liable for delays due to events beyond reasonable control.
• Assignment: Either party may assign with ninety (90) days’ written notice and assumption by assignee.
• Subcontracting: Born TM may subcontract Services to third-party providers.
• Severability: Invalid provisions shall be replaced with enforceable terms of similar intent; remaining provisions stay in force.